Influencer Caught Using Real Emotion, Followers Left Unsettled and Unsure How to Engage
She broke character — and possibly the algorithm — by crying without mascara and admitting she felt “off.” Her engagement dropped instantly.
She broke character — and possibly the algorithm — by crying without mascara and admitting she felt “off.” Her engagement dropped instantly.
She cried on camera without a launch, a link, or a lipstick. The reaction was swift, divided, and algorithmically devastating.